Methodology
More clarity.
Fewer assumptions.
A useful comparison has context, sources and explicit limitations.
01 / Relevance
We confirm the context.
The business, area and services define the comparison group.
02 / Equivalence
We compare the same offer.
Components, material, unit and currency determine whether prices can be compared.
03 / Evidence
We keep sources traceable.
The observation has a URL, date and context. Missing data stays visible.
04 / Review
People review the report.
Facts, estimates and recommendations are separated before approval and export.
From market to plan